Ep 1—The Making of the (RED) Auction—A History of Groundbreaking Auctions

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Watch Episode 1 of Sotheby’s 4-part series, ‘The Making of the (RED) Auction’. Musician and activist, Bono, describes (RED)’s mission to end AIDS, and recalls the successes of the first (RED) Auctions.

Support the third #RedAuction and the fight to #endAIDS with (RED), Sotheby’s, Gagosian Theaster Gates, Dadjaye and Bono on December 5th #atMDD!


On 5 December 2018, Sotheby’s, Gagosian and (RED) will hold the third (RED) auction. Curated by Sir David Adjaye and Theaster Gates and held at the iconic Moore Building in Miami, the auction will feature contemporary art and design donated by Jeff Koons, Marilyn Minter, Sean Scully, Sir Jony Ive,…

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